The Dealer Qualification Process
Highly Qualified Decision Makers
The objective of PowersportsBusinessCongress is to identify a very select group of 25-30 of the leading powersports dealerships in the United States—the industry’s most progressive executives. To ensure that PSBC is a strategically focused, sales-based event, the staff of Powersports Business magazine conducts extensive interviews to qualify dealer principals from across the nation. Only the most progressive, business-minded, growth-oriented dealers are invited to attend. The principals are encouraged to invite other senior management team members to accompany them to PSBC.
All attendees must be senior management dealer personnel with decision-making authority.
Dealership Profiles
A series of in-depth interviews are conducted with each of the dealership teams over the months leading up to Powersports Business Congress. Only dealerships looking to build and solidify their list of primary vendors and strengthen and create strategic alliances with powersports suppliers will pass to the next step.
This is not a trade show; it is strictly invitation only. Participation is limited to only 25-30 of the best dealers. And it’s designed to provide you with a one-on-one opportunity to demonstrate to these successful powersports principals how your products and services can assist them in meeting their challenges to grow, develop and manage the industry’s leading dealerships.
Profiles, created for you weeks prior to the event, will provide background information on each of the qualified dealerships, plus an overview of their specific challenges, enabling you to create customized presentations for each meeting.
“If you took the quality of the dealers attending PSBC, the synergies between our business and their needs, and the leader-to-leader discussions…there is no way I would have been able to do that in one year and certainly not at that price. Also, the retail environment isn’t anywhere near the same as the resort; the dealer principals are just too busy, and there are too many distractions at the store level.”
Frank Esposito, President,
Global Motorsport Group
